Converde has released a new logo to keep up with their growing line of commercial product offerings in the green arena. In the fourth quarter of 2012, Converde finalized development of additional green product lines aside from their existing agriculture products, including LED lighting, which were officially released in February 2013. The additional product lines proved prompted the need for a revised brand.
“As the company diversified into other markets within the green sphere, we realized the previous identity was one-dimensional and would not capture the quintessence of what we are accomplishing globally”, stated Stephen I Mushahwar, CEO of the Company “Our international expansion has been overwhelming this year, and it was time for the brand to grow as well.”
The logo was unveiled on March 1, 2013 and was its inspiration was born entirely in-house by the executive management team of the company, who has a passion for brand identification and continuity.
“At its core, the new identity unifies the primal forces of our world with the spirit and intention of Converde,” stated Jonathan Roehm, Chief Creative Officer of the Company “Because the Company’s unprecedented technologies are created from those same natural elements, it was only fitting that our brand encompass and represent not only our world and the inspiration for our technology, but our relationship with restoration, as well as our expansion onto the world stage.
Converde has been invited as a guest speaker at a renowned agriculture conference in Miami, Florida on March 30-31, 2013 to discuss Converde’s patented technology and their innovative strategies emerging in global markets.
Converde will be hosting a speaking engagement in at the Hilton Hotel - Orange Country, California on March October 28, 2013 to educate consumers on our latest agriculture technology and the necessities to meet global food demand. Feel free to join us! Submit the contact form to receive an invite and location details.
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